What are Customer Personas and Why are They Important?Customer personas, also known as buyer personas, are fictional representations of your ideal customers based on demographic, behavioral, and psychological information. They are essential in...
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What are Customer Personas and Why are They Important?Customer personas, also known as buyer personas, are fictional representations of your ideal customers based on demographic, behavioral, and psychological information. They are essential in...
Adam is part of the Digital and Content team at ProSales Connection. He tends to cut straight to the point, and can't help but dive into every part of the processes he works on in order to find the most efficient solutions.
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