B2B Marketing Strategy and Tactics | Dora Fredenburg

B2B MARKETING CONTENT MARKETING

Up Your YouTube Game: The Best Content Ideas for B2B Businesses

Are you looking to use YouTube to grow your business's B2B sales? Video content is more relevant and helpful than ever, getting people to learn about your brand on a more personable level.

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Dora Fredenburg

Hailing from Croatia, Dora is best known in the office for her deadly side-eye, her love of Instagram dogs, and her relentless pursuit to help her clients grow faster in a way that is both sustainable and good for their customers.

B2B MARKETING CONTENT MARKETING

Up Your YouTube Game: The Best Content Ideas for B2B Businesses

Are you looking to use YouTube to grow your business's B2B sales? Video content is more relevant and helpful than ever, getting people to learn about

B2B MARKETING INBOUND LEADS INBOUND MARKETING STRATEGY

The Inbound Marketing Strategies Your B2B Competitors Are Using

You’re not looking to attract the general public to your product. You have a specific business niche you want to penetrate, but how do you do it? You

COLD CALLING B2B MARKETING

The Most Common Objections SDRs Hear and How to Overcome Them

Let’s be honest: you won’t find a person in the world who looks forward to making cold calls. They can be uncomfortable and awkward and they often

B2B MARKETING SOCIAL MEDIA LEAD GENERATION B2B MARKETING STRATEGY

B2B Marketing 101: Best Social Media Marketing Strategies For Leads

If you're like most people, you like to kick back at the end of a long day and browse Facebook or Twitter on your phone. You likely also see dozens

B2B MARKETING INBOUND MARKETING STRATEGY

Paid Search as a Part of Your Inbound Marketing Strategy, Explained

Thanks to the internet and other technological advances, your potential customers have a ton of information at their fingertips. They no longer see

How to Create a Successful B2B Content Marketing Strategy

The majority of marketers (72% to be exact) believe content creation is the most effective SEO tactic you can use today. This is one of the driving

B2B MARKETING LINKEDIN

Content Marketing Tips, Tricks, and Ideas for LinkedIn

When you think of content marketing, what comes to mind? Do you consider building out a robust blog on your website? Certainly, that will help with

B2B MARKETING B2B MARKETING STRATEGY COLD EMAIL

6 Simple Ways to Improve Your Cold Email Open Rates

Email marketing is, without a doubt, one of the strongest tools in the marketing game. It works so well because it allows you to reach your target

COLD CALLING B2B MARKETING

Is Cold Calling Dead? Proof That It Is Not, From Our Own Data.

In 2012, the industry average was 4.7 calls to reach a cold prospect. Now it takes 9. Why? I sat down with our sales development team members who

B2B MARKETING COLD EMAIL

Three Tips for Your Cold Email Campaign

If you have a great product but don’t know how to sell it, don’t worry, you are not alone.

B2B MARKETING DEMAND GENERATION

7 Proven Demand Generation Marketing Tactics You Need to Be Using

B2B MARKETING SALES DEVELOPMENT

Sales Development: What Is It, Why It's Important, and How to Do It

B2B MARKETING EVENTS SALES DEVELOPMENT

Don't Let Them Go: 9 Tips for Following up With Prospects After Events

B2B MARKETING LINKEDIN LINKEDIN LEAD GENERATION

How and When to Use LinkedIn Ads to Reach Your B2B Prospects

All B2B marketing and sales professionals try to find the best ways to entice prospects. And advertising is one of the best B2B marketing strategies.

B2B MARKETING B2B MARKETING STRATEGY ABM

How to Choose the Right Content for Your ABM Campaign

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