Exploring the Fractional CMO Role with Clay Spitz

Written by Mike Faherty | Dec 6, 2021 12:05:05 PM

In this episode, managing partner Clay Spitz of the super-fast growing fractional CMO company, Chief Outsiders, discusses the role of a CMO in B2B companies. We also discuss the common characteristics of successful CEOs and business leaders that are ready to accelerate their business growth.

Finally, Clay breaks down the marketing framework Chief Outsiders uses to methodically build a growth plan for companies. Listen to this insightful conversation with Business Executive and CMO Clay Spitz.

Guest Bio: Clay is a Chief Outsiders Managing Partner based in Houston. He helps clients discover the ideal CMO for their unique needs. Clay considers several candidates ahead of time, then assists the prospective client in the final selection. From bringing new ideas to the table to searching for experts with similar problem-solving experience, he applies his unique insights and broad experience to discover the best way to grow a company. As Managing Partner, he also assists and mentors clients who require coaching and advice and ensures that marketing programs and strategies achieve measurable results.

Connect with Clay!

Email: clay@chiefoutsiders.com

Website: chiefoutsiders.com

Growth Gears Book: https://www.growthgears.com/

HERE is a link to the 15-minute summary of Growth Gears

Karen Haywards’ book: Stop Random Acts of Marketing

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